For as long as Easter eggs and spring flowers have marked the first signs of spring, so too has Ben & Jerry’s Free Cone Day. Well, okay, maybe not that long. But the annual ice cream event has been going strong since 1979..
Free Cone Day returns to Ben & Jerry’s on Tuesday, April 9, from 12 p.m. to 8 p.m. for its 40th consecutive year. If you’re not familiar with how the lactose-loving holiday works, you’re in for a tasty treat — or as many treats as you’d like, to be exact! That’s because Ben & Jerry’s will give you a cup or cone of any flavor you like, then you can get right back in line for seconds (or thirds or fourths) — no fake mustache or wig needed.
Unlike many giveaways or freebies, there are zero strings attached — no apps to download, no coupons to cut, and no purchase necessary. Ben & Jerry’s hosts the promotion as an annual “Thank you” to their customers for their love and support.
Last year, more than 1 million scoops were given away on Free Cone Day.
To find a Scoop Shop near you, visit Ben & Jerry’s online and use the store locator to find your town by zip code.
Choose from iconic Cherry Garcia, sweet Strawberry Cheesecake, Chocolate Fudge Brownie or any other flavor you fancy. Not sure about your selection? Wait in line to try them all, or use this Free Cone Day quiz to help you satisfy your sweet tooth with the help of a little technology.