Gen Z interested in healthy eating, international cuisines

Millennials’ eating habits continue to steal the spotlight, but with generation Z coming of age, many companies are trying to predict how they will impact the future of the food industry. According to recent market research by Mintel, “Generation Z has the potential to reset expectations for health and wellness, increase the reach of international cuisine and heighten creativity in the kitchen.” Saying no to sugar One quarter of teens ages 15-17 say the worry about staying healthy. Another 49% agree that drinking soda is an unhealthy habit. Sugar continues to be at the top of the watchlist for parents of Gen Z kids. But while 60% of parents with kids ages 12-17 report saying “no” their their kid’s dietary choices because of sugar content, just 11% of food and drink launches in the U.S. last year had low, no, or reduced sugar. There is major room for improvement in this product area…