The most popular Valentine’s Day candy in each state

Valentine’s Day is all about love—and what candy you’re going to buy to demonstrate that love. February 14 is a holiday centered around indulgent gifts and treats. The National Retail Federation is forecasting that spending on sweets this season will be strong. Candy is projected to take in a whopping $2.4 billion this month.—smashing last years record by $600 million. Also read: The Sweet History of the Heart-Shaped Box of Chocolates Of course, what candy you should buy depends on the sugar-coated wishes of your one true love—But it might also depend on where you live. Candystore.com has compiled online sales data from the past 12 years to determine what candies are most popular in each state. The map below illustrates the results: Source: CandyStore.com. Key takeaways Missing the conversation Conversation hearts were once the darling of Valentine’s Day, but after a change of manufacturer’s hands last year, and the…

Survey reveals most popular Valentine’s Day candy by state

It’s no secret that people spend big bucks for gifts on Valentine’s Day. Flowers, perfume, jewelry, romantic getaways, and, of course, candy. It’s projected that Americans will spend about $1.8 billion on the sweet stuff in the weeks leading up to the holiday of love. But if you’re not sure what kind of sugar to buy your sweetie, a glance at this state-by-state map of favorite candies might give you some inspiration. CandyStore.com analyzed 10 years of online bulk candy sales from January 1 through February 14 every year to revel the trends. And it looks like there’s a new candy king in town. Conversation hearts are favored by more people than the traditional heart-shaped box of chocolates. Other lovable favorites like Hershey Kisses and chocolate hearts also made the list. So which candy does your state prefer? Does it sync with your own favorites? When it comes to Valentine’s Day…